How to Build a Website Using a Website Builder

It is crucial for people and companies to have a well-built web presence in a world that is dominated by the internet. However, for many, the implementation of a website involves technical elements which seems very challenging to one who has no clue on how to develop it. This is where website builders come in. Website builders are tools that enable individuals to design websites on their own regardless of their proficiency in code or the hiring of developers. In the following guide, which is filled with clear instructions, we will outline the process of creating a website using a website builder so that you understand every step of it.


Step 1: Select the Perfect Website Builder

The first passage and perhaps the most essential one is the definition of the website builder to be used. Currently, there are many choices to work with ranging from highly used services such as Wix, Squarespace, WordPress, Weebly, etc. It shows that each builder has certain features, templates, and the possibilities of customization.


i. Wix: Of particular interest, Wix offers an incredibly simple drag-and-drop editor that can easily be used by amateurs. It has hundreds of templates and it is very easy to use.


ii. Squarespace: Squarespace is one of the most popular website builders, and it is famous for its modern and simple layouts.


iii. WordPress: If these options are not cutting it and people want more of a direct way to customize everything, WordPress is incredibly flexible with 1000s of themes and plugins.


iv. Weebly: Weebly is easy to handle and most appropriate for usage by small business owners or anyone with individual tasks.

Some of the things to look at before choosing between the two include usability, modularity, cost, and the kind of website you intend to develop, for example, a blogging site, an eCommerce site, or a portfolio site.


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Step 2: Select a Plan after you Sign Up

After that, you need to create an account in the site builder that you have chosen. Many site builders allow you to create a website for free or within a trial for some period of time, however, you have to provide a branded domain and are limited in options.


Nevertheless, if you are committed to your website, it would be wise to choose a premium plan. Paid plans often include:


i. Custom domain name (e.g., yoursite.com)

ii. Increased storage and bandwidth

iii. Internet commerce functionalities that certify the ability to sell merchandise online.

iv. Better customer support

Select the suitable plan based on your budget and requirements for the utilization of the software.


Step 3: Select Your Domain

Domain name is the address on the world wide web where your site is located; it is therefore important to ensure that the name you set for your website is appropriate for the brand or purpose of your website.


i. Keep it Short and Memorable: A short domain name is easier both to type and to memorize, which is important for branding.


ii. Avoid Numbers and Hyphens: These can be confusing for users and cause typographical errors when entering the address.


iii. Use keywords: If possible, try to incorporate the words that will give visitors an understanding of what your business specializes in to increase the chances of getting relevant traffic.


iv. Check Availability: In the course of configuring your website, most site builders allow you to verify the availability of your preferred domain name. If the desired domain name is unavailable, they can recommend similar ones or similar.

If you have subscribed to one of the free packages, your site builder will provide you with a subdomain. Still, such an appearance can be considered a little bit homemade, and if the user wants to make the blog look more professional, it is better to go for a paid plan and buy your own domain.


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Step 4: Choose a Template

There are numerous choices of templates (also known as themes) offered by site builders that act as the framework for your website aesthetics. Templates are ready-made design ideas that one can use and modify to fit the brand identity and content. Finally, most builders have templates categorized by industry or use (portfolio, blog, online store), so you can select a proper one.


When Selecting a Template:


i. Choose a Responsive Design: This makes your site to be well designed and responsive to the differences in screen resolutions between desktop and mobile.


ii. Consider the layout: Consider how kind of pages you prefer your content to be delivered. But do you require a full width image banner? A grid format for displaying products or pictures?


iii. Think about branding: Ensure that the template you choose fits your brand personality and image. Of course, one can tweak colors and fonts, but the general aesthetics should complement at least your vision.

When you have decided on the layout of the web page, you can proceed to the next step which is adaptation of the layout.


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Step 5: Make your Website Match Your Brand

Congrats, you have chosen a template now let the wheel of creativity start rolling. These site builders come with the drag-and-drop feature, enabling the user to move around the contents of their website such as images, text boxes and buttons among others.

Here’s how to customize your site:


i. Change Text and Fonts: Put in your own text in place of these words and phrases. Many builders will let you switch out the font type, size, and color so it aligns with your company’s branding.


ii. Upload Images: You can upload your pictures or select ready-made ones, which are in the gallery of the selected site builder. Be particular about the quality of the images used in the post; they should be closely related to the post’s content.


iii. Adjust Colors: Ensure that the particular colors used are consistent with the overall brand image. Builders themselves provide settings where you can modify backgrounds colors, buttons and other options.


iv. Add Pages: Add more pages like ‘About,’ ‘Services,’ and ‘Contact.’ These are relatively easy to include with assistance from the navigation menu feature.

When choosing components and implementations, focus on User Experience (UX). Make sure your web design is simple and intuitive, and that the loading time of your pages is optimized, together with their content being well-structured.


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Step 6: SEO (Search Engine Optimization)

Search Engine Optimization is crucial if a site owner desires their site to pop up in search engines like Google. Fortunately, most site builders come equipped with SEO tools; however, sometimes, they can be limited in functionality.

Here’s how to optimize your site for search engines:


i. Use Relevant keywords: Ensure that any important keywords that relate to your content or what users are likely to search for are included in the page titles, heading tags, and meta tags.


ii. Optimize Images: Properly name your files and include description to images so that search engines can understand what is on images.


iii. Create a Sitemap: The majority of the site builders include the creation of a sitemap that enables search engines to crawl through your pages.


iv. Use Proper Headings: It is preferable to sort the content with appropriate header tags (H1,H2, H3, etc.) to enhance user and search engine readability.


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Step 7: Analyze & Track

As you prepare to launch your site, you should also have analytics systems in place for measuring your website’s performance. Most site builders allow you to integrate Google Analytics or their own built-in analytics tool, which will enable you to monitor:


Traffic:

i. User Behavior: Which pages are accessed and the time spent on the site.


ii. Conversions: For the retailers who focus on the sales of products, it is possible to determine the number of visitors who actually make a purchase.

The obtained data is crucial for comprehending users’ behavior on the site and identifying its strengths and weaknesses.


Step 8: Preview and Publish Your Website

One last simple rule that is widely known is to always preview the site before publishing it to check whether all the elements are displayed properly and if all the functions are working. Make sure that your website’s layout looks good on both desktop and mobile and that all links, buttons and forms work correctly.

When you are done with the creation of your site, you click the publish button. Well done – your website is officially up!


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Step 9: Continuously Adding & Updating Your Website

Creating your web is just the starting point. In order to maintain its applicability and popularity, updating published materials, creating new ones, and making appropriate changes should be performed continuously. The beauty of most site builders is that it is usually very simple to log in and make adjustments as often as you desire.


Conclusion

The use of a website builder to design and create your website is quite easy, no coding involved. We hope that using these guidelines will help you build a business-like, well-designed, and sufficiently functional site to meet your objectives.

Author

real-m2yo

Poland Web Designer (Wispaz Technologies) is a leading technology solutions provider dedicated to creating innovative applications that address the needs of corporate businesses and individuals.

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